Collaboration in online marketing
news 05/12/2022

Collaboration in online marketing

As a startup in the transport sector, you don’t immediately hire an online marketer, do you?! We like to do things a little differently, so one of the first things we established was an online marketing strategy. But to be honest, we indeed did not hire an online marketer. Instead, we reeled in an Angler!

Anglers helps SMEs take the next step in online marketing by having an online marketer work within the organization at the office. From Anglers, online marketer Esther is present at our office weekly. Esther works on our online visibility and the efficient use of the website to collect leads. And it works!

To take a first major step, we launched our new website in early 2021. Control designed it for us, and Anglers contributed to the strategy and goals behind this website.

On a weekly basis, Esther contributes ideas regarding online findability, social media, campaigns, and email marketing, among other things. Through SEO, SEA, and LinkedIn, we attract valuable visitors to the website. It is designed in such a way that visitors are quickly guided to the right places. In this way, we conveniently turn an unknown website visitor into a new customer, and EASY Road Transport continues to grow. A valuable collaboration indeed!

At EASY Road Transport, we believe it is important to continue working on innovation and digitalization. Investing in online marketing provides us with new, valuable contacts and ensures that we can maintain our youthful image!